Have you heard? Greenfluencing is what it’s all about! Let’s meet the faces and brands that are leading the way and learn about how they are doing their part for the movement and Greenfluencing others to follow suit.

Non-biodegradable fibers have been the heavyweight champion of the fashion industry in recent years, but a rise in eco-conscious consumers and innovative fiber technology gives way to a new hero for the planet: botanic fibers.

Consumers have power to hold clothing brands accountable for sustainable standards of manufacturing. One of the goals of TENCEL’s #MakeItFeelRight movement is to drive this awareness to consumers but reinforce that sustainable action must follow.

Where do clothes go after we dispose of them? The final destination for 73% of clothes produced is a landfill or incineration. While they may look good, more affordable clothes may have harmful effects on the environment for decades.

Tackling textile waste in the fashion industry isn’t easy, but one solution for consumers and producers may be as simple as choosing the right materials.

Recycling may seem simple when it comes to plastic, paper or metal, but recycling clothes, particularly fossil-based fibers is extremely difficult. This article will outline how we can better manage our clothes at the end of their lives.

There is always more to be done, which is why the recent revitalization of the #MakeItFeelRight campaign has come at a pivotal moment in time.

What are the effects of an industry that leans toward overconsumption, cost-cutting materials and owning the next big thing? Studies reveal the reality of just how fast fashion is and what the implications are for the planet.

Wood is the basis for so many of our products, the pressure to exploit forests, usually in unsustainable ways, continues to increase. What does this have to do with the fashion industry?

As an industry pioneer, Lenzing has worked with different mill partners to make a positive sustainable impact on the fashion and textile industries.

Earth Month, with a dedicated Earth Day on April 22nd, has never been more important. In fact, 2020 marked the 50th anniversary of Earth Day, set up back in 1970 with the intention to encourage education and address global environmental issues.

Pantone announced “Classic Blue” as the color of 2020. Realizing color as an impactful tool to attract consumers, fashions brands are well prepared to release a heap of Classic Blue style collection...

The optimist CEO of Lenzing, Stefan Doboczky, weighs in on circular business models, short-termism & watchdogs.

“It is impossible to have a credible sustainability target on all without underpinning transparency … transparency and sustainability are two sides of the same coin,” said Amit Gautam, CEO and founder of TextileGenesis™.

“Whether you’re a consumer or brand, you need to be part of the solution, not part of the problem,” said La Rhea Pepper, the Managing Director of Textile Exchange .

We buy a piece of clothing based on how gorgeous it might look on us. La Rhea Pepper, the Managing Director of Textile Exchange believes it goes way beyond that, as “the choices that we make for fabrics impact people’s lives and impact the planet.”

“Can you see yourself wearing this in 5 years’ time, or using this 10 years’ time? Will you get it out again? Will you treasure it?” Try to ask yourselves these questions next time when you shop for clothes!

We are glad to have Bandana Tewari, Sustainability Activist and Contributor of The Business of Fashion, Ex-Editor-at-large of Vogue India, for our #MakeItFeelRight campaign.

Watch the video to find out more about Tara's views on what sustainable raw materials mean for the future fashion industry amid changing consumer perceptions.

Feel Right with Robert van de Kerkhof, he sat down with us to talk about the development of sustainable fashion, the vision for TENCEL™ branded fibers and why he supports the #MakeItFeelRight campaign.

Did you know that roughly two-thirds of any clothing purchases you make are likely made from synthetic fiber plastics that are NOT biodegradable and will probably end up in landfills?

I'm so proud to be part of the #Makeitfeelright campaign to raise awareness that biodegradable fibers protect the earth's resources. Did you know there are many fashion brands out there use TENCEL™ fibers, which are made from tree and use less water.

The “Modern Definition of Denim,” a new Carved in Blue video series from TENCEL™ Denim, rallies a dozen industry stalwarts to explore their views, values and future thoughts.

“The environmental impact of raw materials is one of the main parts of the fashion industry’s footprints,” said Nina Marenzi, founder of The Sustainable Angle, our #MakeItFeelRight supporter.

Robert van de Kerkhof, Chief Commercial Officer of Lenzing Group, sat down with us to talk about the development of sustainable fashion and why he supports our #MakeItFeelRight campaign.

I am super happy to see more and more brands using sustainable advances like TENCEL™️ fibres in their collections. TENCEL™️ fibres are made from tree fibres and has low impact on water.

So you're ready to have a sustainable wardrobe but where do you start? Choosing sustainable fabrics is one of the most important factors to #MakeItFeelRight.

How do we shop sustainably? In today's video I discuss how one of the most important things to consider is what is in your clothes!

Here are 6 categories I believe are top priority when it comes to transitioning into a more natural lifestyle. I hope you find my tips helpful in your own journey :)

As a supporter of our #MakeItFeelRight journey, let’s hear Mara Hoffman’s view on the world of sustainable fashion!

The H&M group boldly committed to becoming climate positive by 2040. But getting there requires unprecedented leadership and change. Is the H&M group in over its head?

As a supporter of our #MakeItFeelRight journey, let’s hear Mara Hoffman’s view on the world of sustainable fashion!

We are all learning about the environmental impacts of toxic chemicals and fibres in our clothing, and sustainable ingredients are becoming more and more important.

Living in a crowded city with its fast pace has often lead us to forget the importance of balance. The bright sun and fresh air is always a luxury whenever we take a break from the city; as well as the eco-friendly TENCEL™️ x REFIBRA™️ fibers.

Fashion Designer Mara Hoffman discusses sustainability and her take on the current state of the fashion industry in a new exclusive interview.

Our #MakeItFeelRight Eco-Supporter, Sustainable Fashion Academy, is presenting a new series of podcast on sustainable fashion: Do you want the inside scoop about which sustainable apparel innovations are hot and which are not?

The fashion industry is one of the most polluting industries in the world. With our consumption rate, we will soon run of landfill space. So what can we do as consumers to make things right?

As a supporter of our #MakeItFeelRight journey, let’s hear Mara Hoffman’s view on the world of sustainable fashion!

Stephanie Devine is a pioneer in sustainable fashion, single handedly creating the world’s first zero post-consumer waste bra. Let's learn about her journey towards success and vision for the future of sustainability in the fashion industry.

Stephanie Devine is a pioneer in sustainable fashion, single handedly creating the world’s first zero post-consumer waste bra. Let's learn about her journey towards success and vision for the future of sustainability in the fashion industry.

Immy Lucas – Founder of Low Impact Movement and the face of Sustainably Vegan, has released a new video detailing her favorite pieces for the Spring season.

Let’s explore six great materials BBC Earth considers the most compelling sustainable fibers today; and ones which we should look out for when next purchasing new clothes.

Today i'm sharing with you my sustainable spring capsule wardrobe. I've been trying to minimise the clothing that I bring into my home and by creating a capsule wardrobe for each season it limits me to really value the items I have.

Fabric content is one of the few things brands disclose, so checking tags and looking for more sustainable options is an easy way to reduce the impact of your wardrobe.

Eco-warrior Marci Zaroff is a force to be reckoned with in the sustainable fashion movement.s we move towards a more environmentally friendly future, Zaroff outlines what we can all do today to become a little more sustainable in 2019.

Microplastics can come from clothing like acrylic and polyester which might find in your fleece jackets, yoga pants or sweaters. You can help solve this problem by opting for natural fibers like organic cotton or one of my favorite Fabrics TENCEL™!

I have joined the brilliant campaign MakeItFeelRight to spread the word about choosing sustainable fibers and checking the clothing labels! Showing my favorite everyday outfit ideas, all of them both fashionable and chic with minimal effort!

Have you been following the rising tide of #ecofashion? Are you wondering how you can join the movement to #wearthechange we wish to see?

As we embark upon our #MakeItFeelRight journey, let’s hear Mehmet’s story about bringing positive change to the world through sustainable fashion!

The textile industry is one of the most polluting industry and it is harming the environment, the planet. Act now and make it feel right by choosing sustainability fashion, looking for the right fibers and checking the care label before we shop.

ECOlifestyle Pioneer👗🌎🌱Visionary ECOpreneur💚Author bit.ly/ECOrenaissance @ecorennow @metawearorganic @goodcatchfoods @beyondbrands_ @farmtohomeorganic marcizaroff.com

Multi-talented actor and producer Mehmet Kurtulus developed a love for acting after joining a school drama group. Mehmet’s story about bringing positive change to the world through sustainable fashion!

As we embark upon our #MakeItFeelRight journey, let’s hear Mehmet’s story about bringing positive change to the world through sustainable fashion!

The textile industry is one of the most polluting industries. With approximately 80% of textile waste going into landfill and most of them won't biodegrade. This harms the environment, the planet. Act now and #makeitfeelright.

How often do you look at a care label? If you are part of 68% of the population – the answer is rarely.

As sustainability becomes a larger conversation, you can be part of the change by making the conscious choice of opting for clothes made with sustainable fibers.